Broadcast TV Skews Older

Nexstar Media recently purchased CW. There has been a lot of talk about how they plan to make the network have a broader appeal in the 18-49 age range. There was a cancellation spree. They have announced that this will be the finals seasons for Flash, Riverdale, and Stargirl. I’m concerned about the fate of All American and The Winchesters.

The shows that were renewed were Walker, Kung Fu, and Superman & Lois. Three shows that appeal to a wider age range.

Yesterday, I saw an article about CBS having 17 of the top 26 shows this season. CBS has been the network known for appealing to a broader, older audience. It seems to be working. Here are the top 25.

  1. NCIS
  2. FBI
  3. Chicago Fire
  4. 60 Minutes
  5. Equalizer
  6. Young Sheldon
  7. Ghosts
  8. Chicago Med
  9. Blue Bloods
  10. Chicago PD
  11. FBI: Most Wanted
  12. FBI: International
  13. The Voice
  14. The Voice – Tuesday
  15. NCIS: Hawaii
  16. 911
  17. Fire Country
  18. East New York
  19. Survivor
  20. Law & Order: SVU
  21. The Neighborhood
  22. So Help Me Todd
  23. Bob Hearts Abishola
  24. The Good Doctor
  25. SWAT

Pretty much all shows that appeal to a broader, older audience. It makes sense. I think most younger people are mainly streaming these days. It’s only older people like me who still watch broadcast TV and complain that my DVR is filling up despite being able to stream most of the shows.

As much as I hate shows I like being canceled, it makes sense to Nexstar to want to make CW more like CBS. Why would you not want to be like the best?


8 thoughts on “Broadcast TV Skews Older

  1. I’m at the age where I just don’t want to have cable plus a million streaming options. Without you, I would never have any idea what was on when. Too many options is as bad as too few.

    Liked by 1 person

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